King Of The Trolls
I'm rather surprised that Gianni hasn't put screeds on his labels telling how each Passagio Cravatte tie is handmade from a single piece of vintage, screened by hand like a hundred years ago, thirst with many years on its shoulders etc.I'm thinking of starting a menzwear accessories brand where instead of a logo I just cover the entire piece with an essay. Something a very earnest sixth grader would write.
This t-shirt was made from organic and fair-trade cotton. The cotton grower is an older fellow who hails from the mountains of Peru and farms the cotton with his four sons. This cotton is grown at altitude for better breatheability and oxygen utilization. We used sustainable craftsmanship and care in the manufacture of this garment. This shirt is named "Fred" to connote the every-day everyman connotation behind the style of this shirt. I hope you will wear it every day and wash it once in a while. Please tell your mom to use dye-free detergent and cold water when washing this shirt.
What marketing fluff should other brands place on their items to convey a true sense of the brand and their products?